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ADVERTISING & PROMOTION

• Television flip card advertisements at prime time before and during the exhibition.
• Press advertisements each day in the daily newspapers from Monday 1st September to Sunday 14th September.
• Radio slots at appropriate times before and during exhibition.
• Complimentary AutoEx 2003 identification badges will be provided to all reputable media personnel.
• 100 AutoEx 2003 envelope and / or letterhead stickers and 4 bumper stickers per 100 square feet of exhibition space allocated will be given to each exhibitor to maximize exposure.
• AutoEx 2003 posters will be prominently displayed at all automobile-related and general business outlets willing to do so.
• An advertisement containing attendance incentives will be mailed directly to the manager of every business listed in bold print in the local telephone directory (approx. 6,000).
• The AutoEx Handbook containing information on each exhibitor will be published in the Sunday newspapers on 7th September 2003 and a copy will be given to every visitor to the Exhibition.
• Previews of Exhibitors' Beauty Pageant contestants will be made available to the media prior to the event.
• Exhibitors will have access to the on-site Media Centre at all times during the exhibition.
• Opening Ceremony & Cocktail Party 7:00pm - 9:00pm on Thursday 11th September.
• Full-page advertisements in popular local magazines and newsletters e.g. QPCC's "Parkite", Chamber's "Contact", BWIA's "BWEE Beat", Amcham's "Linkages", CAIC's "Caribbean Investor", etc.